3 Proven Tips for Better Goal Setting

Small team works on setting goals for a project

Goals are essential for success because they provide clarity and focus and allow you to hone in on what is needed to achieve your vision. Here are a few of our advisor’s favorite tips for goal setting to get you moving in the right direction.

  1. Set SMART Goals
    SMART Goals are goals that are specific, measurable, achievable, relevant and time-based. Put simply, SMART goals help you turn a vague idea into an actionable plan for results. A quick example of this is how we look at our current goals. As business owners, we all want to "get more business," but to achieve more business, we need to set specific, measurable, and easy-to-track goals. For that reason, a goal to "Increase revenue by 20% in 6 months" is better than "grow revenue."

    Try using these questions to see if you’re being smart about your goals.

    Goal – ________
    S – Specific 
     What do you want to accomplish?
    M – Measurable  How can you measure progress and know when you accomplish your goals?
    A – Achievable  Do you have the skills or resources required to achieve this goal?
    R – Relevant  Does this goal align with your overall objectives/vision?
    T – Time-based  What is the deadline (and is it realistic)?

  2. Schedule Follow-up
    Once you’ve set your goals, you need to bring consistent follow-up and focus to the goal. Make a monthly, if not weekly, appointment with yourself or your team to review your goals and ensure you’re taking the necessary steps to move towards the goal.

    This allows you to check-in with yourself and your team to really ensure the goals you’ve set are still achievable.

  3. Macro to Micro
    Begin with your macro goals in mind and work your way backward to break your goals into smaller goals. Breaking your macro goals into micro goals opens an opportunity for smaller victories on the road to larger and longer-term success while simultaneously giving you the transparency to see what might break or what needs to shift in the business to get to the next level.

Whether you’re just getting started or you’ve already set some goals for the quarter, give some of these tips a shot. ​

If you're not sure where to start, you don't have to go at it alone. Schedule a free two-hour session to dig into your business to uncover bottlenecks and develop a roadmap based on where you are in your business and where you would like to be. With this roadmap, you'll have a tangible plan you can implement to reach your long-term goals. 

 



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