Best Practices

Growing your own business can be exciting, but it’s also extremely challenging. 

One of the most challenging and most important aspects of entrepreneurism is learning how to navigate your financials. Immersing yourself in your business’s financials is the best way to see how money flows in and out of your business and gives you an accurate snapshot of how well the business performs. Staying on top of your finances means you can avoid unforeseen business debt and have enough money to invest in and grow your business.

Sales are an important part of every small business; it’s also a common challenge for many small business owners. If sales is something you struggle with, it can be helpful to spend some time getting a better understanding of the sales process and fine-tuning your sales skills. 

Last month, Cultivate CEO and Co-Founder, Casey Clark, outlined how to jumpstart your revenue using 2 effective tactics: The Winback Campaign and Proper Followup.

Do you ever wonder how some people succeed at everything? The answer is simple; they make a plan and set goals. 

Goal setting is key to success. The tricky part is knowing how to set the right goals.

When setting goals for your business, it’s important to remember where you’re headed and why. You want your goals to align with the overall vision for your company. Your vision should act as your north star, and your goals should all be in pursuit of that end destination. 

Goals are essential for success because they provide clarity and focus and allow you to hone in on what is needed to achieve your vision. Here are a few of our advisor’s favorite tips for goal setting to get you moving in the right direction.